Build working apps in minutes with AI 👩🏻💻
Use AI app-building tools to test and validate your ideas without waiting on your team for days. (no coding skills required)
Thank you for reading The Product Courier.
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If you're new here, welcome!
I’m Toni, I help B2B companies build & launch products people want to buy.
👉🏻 Let’s connect on Linkedin.
With Lucas, my fellow Product Marketing Freelancer, we share actionable tips to help you deliver better work and accelerate your career by leveraging A.I. and other tools.
In this 36th edition, I will share :
OpenAI’s new $200 plan 💰
How you can build working apps in minutes with AI.🤯
Happy reading!
News of the week. 📰
OpenAI’s Pro Plan for ChatGPT 💰
OpenAI just introduced a $200/month ChatGPT Pro plan.
That’s a 10x leap from most people's $20 ChatGPT Plus plan.
The Pro plan includes:
OpenAI o1: Unlimited access to the best reasoning model for complex problems
GPT-4o: Unlimited access to the most used model.
Advanced Voice: Unlimited access to the text-to-speech feature.
o1 pro mode: a version of o1 that uses more computing to provide even better answers to the hardest problems.
Sora: Unlimited videos, 20s videos, 10,000 priority credits for AI text-to-video.
Why it matters
This big change marks a shift in AI assistants’ pricing. It highlights a reality we can’t ignore: the cost of AI is rising fast.
Running tools like these isn’t cheap: compute power, maintenance, and constant updates add up.
At $20 a month, the current standard pricing (now shared by all providers) isn’t enough to cover these costs.
Now think about it:
what if your work depends on ChatGPT, and you’ve grown to use it daily for your tasks? and prices suddenly spike?
You’d be stuck.
what about API calls?
As a Product Manager, imagine your product relies on OpenAI API Calls to provide value. How would you handle a 10x increase in cost?
Your business could be in jeopardy.
There is a business rule that states:
“Your business should never rely on one provider for more than 20% of your revenue”
You can’t let one vendor control most of your supply chain.
The same rule applies here: don’t rely on one tool for everything.
What you can do
Here is what I would do to avoid getting stuck with a pricy AI tool.
First, learn how AI works:
follow free introductive courses on AI
learn about prompt engineering
take a look at APIs and open-source models
Subscribe to The Product Courier for actionable tutorials 🙂
Second, learn how to use AI across different platforms.
Don’t just stick to ChatGPT.
Try tools like Claude, Gemini, Midjourney, Gamma…
Test Open Source and local solutions.
Third, split your reliance.
Diversify to spread the risk.
Go for the best tool for each use case you have.
OpenAI’s announcement is more than a new pricing plan.
This might set a new standard for different pricing Tiers.
With the best AI features available only for high-paying users.
So, don’t blindly follow trends. Plan, adapt, and stay flexible.
Tired of going back and forth on ChatGPT and getting generic predictable answers? 🙄
Check out our tailored AI Prompt Library.
27 hand-crafted and tested prompts for every Product & Marketing use case.
PS: If you get the Annual plan to The Product Courier, you have instant access to the full prompt library + all our tutorials + a Q&A with us every quarter.
Our Community Poll. 📊
Your weekly tutorial. 🧰
Validate ideas with AI in hours, not weeks. 👩🏻💻
"A good plan executed now is better than a perfect plan tomorrow."
George Patton
✅ Product Managers need to validate ideas fast to stay competitive.
✅ It’s a challenge: limited resources, slow processes, and lack of validation
✅ AI app-building tools can turn ideas into prototypes with no coding skills
✅ Test smarter, iterate faster, and validate to meet user needs.
Build it and they will come…not anymore
Making the right decisions fast is a key skill for Product Managers.
However, testing ideas or validating features quickly is becoming crucial in product development.
Gone are the days of siloed work where Product & Tech would build a feature over weeks/months and then release it for market validation.
“Launch fast” is no longer just a fancy trend. It is necessary.
But building features takes time, and design or engineering teams are already super busy. Ideas get added to the backlog, and no one knows if they’ll work until it’s too late.
The problems with fast iterations
Speed matters. Product teams often run into the same issues:
Not Enough Resources:
Engineers are busy, so there’s little to no time to experiment.
Slow Processes:
Time to build prototypes or test landing pages is a luxury many teams don’t have.
Guesswork:
Teams sometimes put all their time into features they haven’t tested with users.
Missed Chances:
Competition moves fast, someone will step in sooner than you think.
Teams Out of Sync:
Without a simple way to test ideas, it’s easy for teams to get out of alignment.
Then came AI “text-to-code”
AI app-building tools have improved significantly over the past months.
They make it easier for Product Managers to test ideas quickly.
Want to build a prototype for a feature you want to test?
Need a working feature to get user feedback to validate your idea?
Looking to create a landing page to test a new offer?
No design skills required. No coding involved.
From text prompts and conversational interactions, AI app-building tools will:
Generate the full code
Create UI designs and UX flows
Show you a working preview of the app.
And can even deploy the app online for you.
What’s in it for your Product team?
1. Prototypes in minutes/hours.
Create fully functional prototypes from simple conversations with AI, in minutes.
2. Fewer Developer Bottlenecks
These tools don’t require coding skills. As a PM you can build on your own.
3. Affordable Experiments
Most AI app tools are low-cost or even free for small projects.
4. Quick Updates
Tight feedback loops mean better results with less back-and-forth.
5. Test Before You Build
Check if an idea works before committing major resources.
🎯 Let’s build an app.
Let’s put this to the test with a real example.
Imagine you’re a Product Manager for a Team Productivity platform.
Need: Managers want a quick way to track team progress without micromanaging.
Idea: A feature where team members submit a one-line update each week, and the app compiles it into a report for the manager
Goal: Validate quickly if this lightweight reporting improves communication and transparency.
1) Prepare your initial prompt
Like any conversational AI, the quality of your input will determine the quality of the output.
You need to be clear and detailed enough to generate what you have in mind.
App-building prompt
Luckily, PMs are great at writing detailed requirements and Product Requirement Docs. I wrote a prompt where you simply copy/paste your PRD or answer a few questions.
Then AI will generate a detailed app-building prompt for you.
Landing page-building prompt
You can also ask AI to build a Landing Page to test messaging or validate a feature.
I made a dedicated prompt too for you to input.
👉🏻 Get the Landing Page prompt here
2) Write your prompt & generate the app
Now let’s input the prompt into our AI app-building tool.